--- title: APPROVE Blog | Jordan Deger description: Discussing equipment finance and B2B payments. --- Make financing easy for your equipment buyers. [Request a demo.](https://www.approvepayments.com/contact-us) [![approve logo](https://www.approvepayments.com/hubfs/approve_primary_shadow.svg "approve logo")](https://approvepayments.com) - [For Sellers](https://www.approvepayments.com/vendors) - [Equipment Seller Platform](https://www.approvepayments.com/vendors) - [FinanceMyQuote.ai™](https://www.approvepayments.com/finance-my-quote) - [Partner Marketing Hub](https://www.approvepayments.com/partner-marketing-hub) - [Co-Op Cash Program](https://www.approvepayments.com/co-op-cash-program) - [Documentation](https://docs.approvepayments.com/docs/4.0/approve?_gl=1*12ftoom*_gcl_au*MTE1MjExMzM0NS4xNzQ4NDQ0OTQ5*_ga*MTE3NjE5MDI5MS4xNzMyNzIyMDA3*_ga_PT4RGJ5VHL*czE3NDg1NTcyODckbzUzJGcxJHQxNzQ4NTU4NzA5JGo1OCRsMCRoMA..) - [For Borrowers](https://www.approvepayments.com/borrowers) - [Equipment Financing](https://www.approvepayments.com/equipment-financing) - [Working Capital Loans](https://www.approvepayments.com/working-capital) - [Long-Term SBA Loans](https://www.approvepayments.com/sba-loans) - [Tax Benefits](https://www.approvepayments.com/section-179) - [Frequently Asked Questions](https://www.approvepayments.com/borrowers/faq) - [About](https://www.approvepayments.com/about-us) - [Partner With Us](https://www.approvepayments.com/partners) - [Success Stories](https://www.approvepayments.com/success-stories) - [Blog](https://www.approvepayments.com/blog-approve) - [Contact](https://www.approvepayments.com/contact-us) - [Login](https://kwipped.com/approve/login) [Sign up for free](https://www.approvepayments.com/get-started) [![approve logo](https://www.approvepayments.com/hubfs/approve_primary_shadow.svg "approve logo")](https://approvepayments.com) [Sign up for free](https://www.approvepayments.com/get-started) [![approve logo](https://www.approvepayments.com/hubfs/approve_primary_shadow.svg "approve logo")](https://approvepayments.com) - [For Sellers](https://www.approvepayments.com/vendors) - [Equipment Seller Platform](https://www.approvepayments.com/vendors) - [FinanceMyQuote.ai™](https://www.approvepayments.com/finance-my-quote) - [Partner Marketing Hub](https://www.approvepayments.com/partner-marketing-hub) - [Co-Op Cash Program](https://www.approvepayments.com/co-op-cash-program) - [Documentation](https://docs.approvepayments.com/docs/4.0/approve?_gl=1*12ftoom*_gcl_au*MTE1MjExMzM0NS4xNzQ4NDQ0OTQ5*_ga*MTE3NjE5MDI5MS4xNzMyNzIyMDA3*_ga_PT4RGJ5VHL*czE3NDg1NTcyODckbzUzJGcxJHQxNzQ4NTU4NzA5JGo1OCRsMCRoMA..) - [For Borrowers](https://www.approvepayments.com/borrowers) - [Equipment Financing](https://www.approvepayments.com/equipment-financing) - [Working Capital Loans](https://www.approvepayments.com/working-capital) - [Long-Term SBA Loans](https://www.approvepayments.com/sba-loans) - [Tax Benefits](https://www.approvepayments.com/section-179) - [Frequently Asked Questions](https://www.approvepayments.com/borrowers/faq) - [About](https://www.approvepayments.com/about-us) - [Partner With Us](https://www.approvepayments.com/partners) - [Success Stories](https://www.approvepayments.com/success-stories) - [Blog](https://www.approvepayments.com/blog-approve) - [Contact](https://www.approvepayments.com/contact-us) - [Login](https://kwipped.com/approve/login) [Sign up for free](https://www.approvepayments.com/get-started) [![approve logo](https://www.approvepayments.com/hubfs/approve_primary_shadow.svg "approve logo")](https://approvepayments.com) [Sign up for free](https://www.approvepayments.com/get-started) - [For Sellers](https://www.approvepayments.com/vendors) - [Equipment Seller Platform](https://www.approvepayments.com/vendors) - [FinanceMyQuote.ai™](https://www.approvepayments.com/finance-my-quote) - [Partner Marketing Hub](https://www.approvepayments.com/partner-marketing-hub) - [Co-Op Cash Program](https://www.approvepayments.com/co-op-cash-program) - [Documentation](https://docs.approvepayments.com/docs/4.0/approve?_gl=1*12ftoom*_gcl_au*MTE1MjExMzM0NS4xNzQ4NDQ0OTQ5*_ga*MTE3NjE5MDI5MS4xNzMyNzIyMDA3*_ga_PT4RGJ5VHL*czE3NDg1NTcyODckbzUzJGcxJHQxNzQ4NTU4NzA5JGo1OCRsMCRoMA..) - [For Borrowers](https://www.approvepayments.com/borrowers) - [Equipment Financing](https://www.approvepayments.com/equipment-financing) - [Working Capital Loans](https://www.approvepayments.com/working-capital) - [Long-Term SBA Loans](https://www.approvepayments.com/sba-loans) - [Tax Benefits](https://www.approvepayments.com/section-179) - [Frequently Asked Questions](https://www.approvepayments.com/borrowers/faq) - [About](https://www.approvepayments.com/about-us) - [Partner With Us](https://www.approvepayments.com/partners) - [Success Stories](https://www.approvepayments.com/success-stories) - [Blog](https://www.approvepayments.com/blog-approve) - [Contact](https://www.approvepayments.com/contact-us) - [Login](https://kwipped.com/approve/login) # APPROVE Blog [Equipment Financing Best Practices](https://www.approvepayments.com/blog-approve/tag/equipment-financing-best-practices) [Why APPROVE is Awesome!](https://www.approvepayments.com/blog-approve/tag/why-approve-is-awesome) [Customer Success Stories](https://www.approvepayments.com/blog-approve/tag/customer-success-stories) [B2B Equipment Sales Best Practices](https://www.approvepayments.com/blog-approve/tag/b2b-equipment-sales-best-practices) [![](https://www.approvepayments.com/hubfs/Blog%20Feature%20Images%20-%20Earth%20and%20Turf.png)](https://www.approvepayments.com/blog-approve/how-earth-turf-simplified-equipment-financing-with-approve) ### [How Earth & Turf Simplified Equipment Financing with APPROVE](https://www.approvepayments.com/blog-approve/how-earth-turf-simplified-equipment-financing-with-approve) [Jordan Deger](https://www.approvepayments.com/blog-approve/author/jordan-deger) For Pennsylvania-based Earth & Turf, selling equipment often means working directly with custome... [![](https://www.approvepayments.com/hubfs/Blog%20Feature%20Images%20-%20Lender%20Network.png)](https://www.approvepayments.com/blog-approve/the-benefits-of-a-lender-network-without-the-financing-hassle) ### [The Benefits of a Lender Network Without the Financing Hassle](https://www.approvepayments.com/blog-approve/the-benefits-of-a-lender-network-without-the-financing-hassle) [Jordan Deger](https://www.approvepayments.com/blog-approve/author/jordan-deger) Equipment buyers have more places than ever to look for business financing. But access to more lende... [![](https://www.approvepayments.com/hubfs/Blog%20Feature%20Images%20-%20Prima2.png)](https://www.approvepayments.com/blog-approve/how-prima-coffee-uses-financing-to-support-startups-and-increase-sales) ### [How Prima Coffee Uses Financing to Support Startups and Increase Sales](https://www.approvepayments.com/blog-approve/how-prima-coffee-uses-financing-to-support-startups-and-increase-sales) [Jordan Deger](https://www.approvepayments.com/blog-approve/author/jordan-deger) As a company focused on supporting entrepreneurs and small businesses, Kentucky-based Prima Coffee E... [![](https://www.approvepayments.com/hubfs/Blog%20Feature%20Images%20-%20Financing%20Myths.png)](https://www.approvepayments.com/blog-approve/equipment-financing-myths-that-could-cost-you-sales) ### [Equipment Financing Myths That Could Cost You Sales](https://www.approvepayments.com/blog-approve/equipment-financing-myths-that-could-cost-you-sales) [Jordan Deger](https://www.approvepayments.com/blog-approve/author/jordan-deger) Most equipment sellers understand that financing can help buyers move forward. But simply having equ... [![](https://www.approvepayments.com/hubfs/Talking%20Points%20Blog%20Image.png)](https://www.approvepayments.com/blog-approve/how-to-start-equipment-financing-conversations-that-lead-to-more-sales) ### [How to Start Equipment Financing Conversations That Lead to More Sales](https://www.approvepayments.com/blog-approve/how-to-start-equipment-financing-conversations-that-lead-to-more-sales) [Jordan Deger](https://www.approvepayments.com/blog-approve/author/jordan-deger) Most equipment sellers know that offering financing helps close more deals. [![](https://www.approvepayments.com/hubfs/New%20Blog%20Feature%20Images%20-%20Partner%20Marketing%20Hub2.png)](https://www.approvepayments.com/blog-approve/can-buyers-see-your-equipment-financing-in-your-marketing) ### [Can Buyers See Your Equipment Financing in Your Marketing?](https://www.approvepayments.com/blog-approve/can-buyers-see-your-equipment-financing-in-your-marketing) [Jordan Deger](https://www.approvepayments.com/blog-approve/author/jordan-deger) 82% of buyers want financing. Most never see it. A large majority of equipment buyers use financing ... [![](https://www.approvepayments.com/hubfs/New%20Blog%20Feature%20Images%20-%20CLFP.png)](https://www.approvepayments.com/blog-approve/how-to-close-more-equipment-sales-with-better-financing-support) ### [How to Close More Equipment Sales with Better Financing Support](https://www.approvepayments.com/blog-approve/how-to-close-more-equipment-sales-with-better-financing-support) [Jordan Deger](https://www.approvepayments.com/blog-approve/author/jordan-deger) Picture this: [![](https://www.approvepayments.com/hubfs/Wine%20Emotion%20Success%20Story.png)](https://www.approvepayments.com/blog-approve/equipment-financing-for-hospitality-how-wine-emotion-scaled-sales-with-approve) ### [Equipment Financing for Hospitality: How Wine Emotion Scaled Sales with APPROVE](https://www.approvepayments.com/blog-approve/equipment-financing-for-hospitality-how-wine-emotion-scaled-sales-with-approve) [Jordan Deger](https://www.approvepayments.com/blog-approve/author/jordan-deger) Wine Emotion, a hospitality company with roots in Italy and operations across North America, helps r... [![](https://www.approvepayments.com/hubfs/APPROVE%20v%20Traditional%20Financing.png)](https://www.approvepayments.com/blog-approve/modern-equipment-financing-how-approve-outperforms-traditional-lenders) ### [Modern Equipment Financing: How APPROVE Outperforms Traditional Lenders](https://www.approvepayments.com/blog-approve/modern-equipment-financing-how-approve-outperforms-traditional-lenders) [Jordan Deger](https://www.approvepayments.com/blog-approve/author/jordan-deger) Most equipment financing still follows a familiar pattern. [1](https://www.approvepayments.com/blog-approve/author/jordan-deger) [2](https://www.approvepayments.com/blog-approve/author/jordan-deger/page/2) [Next](https://www.approvepayments.com/blog-approve/author/jordan-deger/page/2) [Last](https://www.approvepayments.com/blog-approve/author/jordan-deger/page/2) ## Never miss a post! ![approve\_reverse\_shadow](https://www.approvepayments.com/hubfs/approve_reverse_shadow.svg "approve_reverse_shadow") [Follow us on Facebook](https://www.facebook.com/profile.php?id=100076346170098) [Follow us on LinkedIn](https://www.linkedin.com/company/71719006/) [Follow us on Twitter](https://x.com/APPROVEPayments) [Follow us on Instagram](https://www.instagram.com/approvepayments/) ###### © 2026 All rights reserved. **Company** [About](https://www.approvepayments.com/about-us) [Careers](https://www.approvepayments.com/careers) [Press](https://www.approvepayments.com/press) [Blog](https://www.approvepayments.com/blog-approve) [Contact](https://www.approvepayments.com/contact-us) **Resources** [Success Stories](https://www.approvepayments.com/success-stories) [Documentation](https://docs.approvepayments.com/docs/7.0/approve) [API](https://apidocs.approvepayments.com/?_gl=1*e0j2sg*_gcl_aw*R0NMLjE3NTY4Mjg4OTMuQ2p3S0NBandxOXJGQmhBSUVpd0FHVkFaUDNEOWZSWTdFTEVIZHlCU185V0c5Q3hRV2RCZ1BzcFNfX3QxQk5QYi14ODBQQTZwZU5qdzBob0N3TllRQXZEX0J3RQ..*_gcl_au*MTU3NTg1OTk5OC4xNzYwMzY0MDUwLjE3ODEzNTg3NzEuMTc2MDcwODAwNy4xNzYwNzA4MDQx*_ga*MTEzODQ0ODQ0Ny4xNzUyNTE2OTU4*_ga_PT4RGJ5VHL*czE3NjA3MDUwODQkbzIzMSRnMSR0MTc2MDcwODU1NiRqNjAkbDAkaDA.) 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