--- title: "The Greatest Upsell Tool You’re Probably Not Using Enough: Financing" description: Unlock bigger deals and faster closes by leading with financing. Monthly payments reduce sticker shock, boost sales, and increase customer loyalty. image: https://www.approvepayments.com/hubfs/New%20Blog%20Feature%20Images%20-%20Upsell.png --- Make financing easy for your equipment buyers. [Request a demo.](https://www.approvepayments.com/contact-us) [![approve logo](https://www.approvepayments.com/hubfs/approve_primary_shadow.svg "approve logo")](https://approvepayments.com) - [For Sellers](https://www.approvepayments.com/vendors) - [Equipment Seller Platform](https://www.approvepayments.com/vendors) - [FinanceMyQuote.ai™](https://www.approvepayments.com/finance-my-quote) - [Partner Marketing Hub](https://www.approvepayments.com/partner-marketing-hub) - [Co-Op Cash Program](https://www.approvepayments.com/co-op-cash-program) - [Documentation](https://docs.approvepayments.com/docs/4.0/approve?_gl=1*12ftoom*_gcl_au*MTE1MjExMzM0NS4xNzQ4NDQ0OTQ5*_ga*MTE3NjE5MDI5MS4xNzMyNzIyMDA3*_ga_PT4RGJ5VHL*czE3NDg1NTcyODckbzUzJGcxJHQxNzQ4NTU4NzA5JGo1OCRsMCRoMA..) - 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[About](https://www.approvepayments.com/about-us) - [Partner With Us](https://www.approvepayments.com/partners) - [Success Stories](https://www.approvepayments.com/success-stories) - [Blog](https://www.approvepayments.com/blog-approve) - [Contact](https://www.approvepayments.com/contact-us) - [Login](https://kwipped.com/approve/login) [Sign up for free](https://www.approvepayments.com/get-started) [![approve logo](https://www.approvepayments.com/hubfs/approve_primary_shadow.svg "approve logo")](https://approvepayments.com) [Sign up for free](https://www.approvepayments.com/get-started) - [For Sellers](https://www.approvepayments.com/vendors) - [Equipment Seller Platform](https://www.approvepayments.com/vendors) - [FinanceMyQuote.ai™](https://www.approvepayments.com/finance-my-quote) - [Partner Marketing Hub](https://www.approvepayments.com/partner-marketing-hub) - [Co-Op Cash Program](https://www.approvepayments.com/co-op-cash-program) - [Documentation](https://docs.approvepayments.com/docs/4.0/approve?_gl=1*12ftoom*_gcl_au*MTE1MjExMzM0NS4xNzQ4NDQ0OTQ5*_ga*MTE3NjE5MDI5MS4xNzMyNzIyMDA3*_ga_PT4RGJ5VHL*czE3NDg1NTcyODckbzUzJGcxJHQxNzQ4NTU4NzA5JGo1OCRsMCRoMA..) - [For Borrowers](https://www.approvepayments.com/borrowers) - [Equipment Financing](https://www.approvepayments.com/equipment-financing) - [Working Capital Loans](https://www.approvepayments.com/working-capital) - [Long-Term SBA Loans](https://www.approvepayments.com/sba-loans) - [Tax Benefits](https://www.approvepayments.com/section-179) - [Frequently Asked Questions](https://www.approvepayments.com/borrowers/faq) - [About](https://www.approvepayments.com/about-us) - [Partner With Us](https://www.approvepayments.com/partners) - [Success Stories](https://www.approvepayments.com/success-stories) - [Blog](https://www.approvepayments.com/blog-approve) - [Contact](https://www.approvepayments.com/contact-us) - [Login](https://kwipped.com/approve/login) [B2B Equipment Sales Best Practices](https://www.approvepayments.com/blog-approve/tag/b2b-equipment-sales-best-practices) [Equipment Financing Best Practices](https://www.approvepayments.com/blog-approve/tag/equipment-financing-best-practices) # The Greatest Upsell Tool You’re Probably Not Using Enough: Financing By [Jordan Deger](https://www.approvepayments.com/blog-approve/author/jordan-deger) Jul 30, 2025, 10:46:18 AM 3 Minutes Read If you're in sales, you know the feeling of momentum. You're having a great conversation. The buyer is engaged. You’re heading toward the close, and then the customer mentions financing.   You hesitate. Maybe you’ve had deals stall before once financing got involved. Maybe you’ve been burned by clunky processes, or you don’t want to field questions you’re unsure how to answer.   We get it. But we’re here to reframe the way you think about financing.    When correctly leveraged, financing closes deals faster, increases ticket sizes, and boosts commission checks. Even better, it builds stronger, more loyal customer relationships.   Financing isn't a wrench that’s thrown into a deal.   It’s a powerful tool that unlocks bigger deals...and more of them!   **Sticker Shock Is Real. Monthly Payments Change the Game.**   Let’s start with the obvious: customers often hesitate when they see the full price of a large equipment purchase. For many SMBs, a $40,000+ sticker price can put a strain on cash flow and feel overwhelming, even if they need the product and know it’s worth it.   That same customer might feel very different about a $866 per month payment.   Presenting financing up front doesn’t just reduce sticker shock. It changes how buyers think. There’s a mental shift that happens when buyers think about monthly payments instead of full sticker prices.    That mental shift can turn “maybe later, when I have the cash” into “let’s do it now, so I can use this equipment to generate more revenue now!”    And it opens the door to questions like:   - “Could I actually afford the upgraded model for just a few more dollars a month?” - “What if we went ahead and added the accessories package too?” - “What would it cost to include the warranty and maintenance?” When you sell with monthly payments in mind, you're not just removing barriers for customers; you're empowering their businesses to affordably access everything they need to do their jobs.    **Financing Is Your Competitive Edge**   If you're waiting for customers to ask about financing, you're likely leaving money on the table.   Top-performing salespeople don’t treat financing as a final step, only to be mentioned as a last-ditch attempt to save a deal. They lead with it instead, because they know it offers an additional pathway to a completed sale.   We’ve broken down different buyer personas in [**this post**](https://www.approvepayments.com/blog-approve/why-presenting-financing-up-front-is-the-easiest-way-to-grow-your-equipment-sales-this-year), but the short version is more customers benefit from financing than you think. When you make financing easy and visible, you open the door to bigger deals, stronger relationships, and repeat business.    “Up To” Approvals: A Hidden Advantage   Through our “Up To” approval feature, lending partners on the APPROVE platform often approve customers for higher amounts than requested. A $25,000 application might get approved for $50,000 with no additional paperwork.   This isn’t just about more money. It’s about strategic flexibility.   Your customers get options to invest in better equipment that will help them expand their capacity, and you close a bigger deal without the hard sell.   It might only mean $50 more per month for the customer, but it could mean thousands more in revenue and a larger commission for you.   Best of all, you're not forcing anything. You're presenting affordable options and letting the buyer choose how much of their increased buying power they want to use.   **Sell Smarter, Not Harder**   Financing through APPROVE doesn’t require you to be a financing expert.   All you have to do is guide your customer to apply through our 60 second application and let our team and technology do the heavy lifting.   We match your customers with their best-fit lenders from our network so they can have the highest chance of approval. Our in-house team of financing experts helps guide your customers through the process and select their best options, all while you stay focused on selling.   When you sell with financing first, everyone wins:   - Your buyer gets flexibility, confidence, and the equipment they need to grow their business. - You sell more, and earn more - Your sales team crush their goals without reinventing the sales pitch. **The Bottom Line**   If you’ve avoided offering financing because it felt like a hassle, now’s the time to rethink it.   Financing doesn’t just help your customers afford equipment. It helps you sell more, faster, and earn more while doing it.   And with features like Up To approvals, real-time deal visibility, and experts in your corner, APPROVE gives you the confidence to use financing as your best sales tool.   Ready to unlock your upsell potential? Adopt a “Financing First” philosophy!  Learn More #### Jordan Deger Author ## Recommended For You [![](https://www.approvepayments.com/hubfs/New%20Blog%20Feature%20Images%20-%20CLFP.png)](https://www.approvepayments.com/blog-approve/how-to-close-more-equipment-sales-with-better-financing-support) [Why APPROVE is Awesome!](https://www.approvepayments.com/blog-approve/tag/why-approve-is-awesome) [Equipment Financing Best Practices](https://www.approvepayments.com/blog-approve/tag/equipment-financing-best-practices) 2 Min Read ### [How to Close More Equipment Sales with Better Financing Support](https://www.approvepayments.com/blog-approve/how-to-close-more-equipment-sales-with-better-financing-support) [Jordan Deger Apr 23, 2026, 10:43:07 AM](https://www.approvepayments.com/blog-approve/author/jordan-deger) [![](https://www.approvepayments.com/hubfs/New%20Blog%20Feature%20Images%20-%20Hytek.png)](https://www.approvepayments.com/blog-approve/hytek-discovers-the-right-equipment-financing-solution-equates-to-more-sales) [Customer Success Stories](https://www.approvepayments.com/blog-approve/tag/customer-success-stories) 3 Min Read ### [Hytek discovers the right equipment financing solution equates to more sales](https://www.approvepayments.com/blog-approve/hytek-discovers-the-right-equipment-financing-solution-equates-to-more-sales) [Robin Salter Aug 14, 2023, 4:30:49 PM](https://www.approvepayments.com/blog-approve/author/rsalter) [![](https://www.approvepayments.com/hubfs/New%20Blog%20Feature%20Images%20-%20FMQ.png)](https://www.approvepayments.com/blog-approve/why-presenting-financing-up-front-is-the-easiest-way-to-grow-your-equipment-sales-this-year) [Why APPROVE is Awesome!](https://www.approvepayments.com/blog-approve/tag/why-approve-is-awesome) [Equipment Financing Best Practices](https://www.approvepayments.com/blog-approve/tag/equipment-financing-best-practices) 3 Min Read ### [Why Presenting Financing Up Front Is the Easiest Way to Grow Your Equipment Sales This Year](https://www.approvepayments.com/blog-approve/why-presenting-financing-up-front-is-the-easiest-way-to-grow-your-equipment-sales-this-year) [Jordan Deger Jul 16, 2025, 4:34:16 PM](https://www.approvepayments.com/blog-approve/author/jordan-deger) ![approve\_reverse\_shadow](https://www.approvepayments.com/hubfs/approve_reverse_shadow.svg "approve_reverse_shadow") [Follow us on Facebook](https://www.facebook.com/profile.php?id=100076346170098) [Follow us on LinkedIn](https://www.linkedin.com/company/71719006/) [Follow us on Twitter](https://x.com/APPROVEPayments) [Follow us on Instagram](https://www.instagram.com/approvepayments/) ###### © 2026 All rights reserved. **Company** [About](https://www.approvepayments.com/about-us) [Careers](https://www.approvepayments.com/careers) [Press](https://www.approvepayments.com/press) [Blog](https://www.approvepayments.com/blog-approve) [Contact](https://www.approvepayments.com/contact-us) **Resources** [Success Stories](https://www.approvepayments.com/success-stories) [Documentation](https://docs.approvepayments.com/docs/7.0/approve) [API](https://apidocs.approvepayments.com/?_gl=1*e0j2sg*_gcl_aw*R0NMLjE3NTY4Mjg4OTMuQ2p3S0NBandxOXJGQmhBSUVpd0FHVkFaUDNEOWZSWTdFTEVIZHlCU185V0c5Q3hRV2RCZ1BzcFNfX3QxQk5QYi14ODBQQTZwZU5qdzBob0N3TllRQXZEX0J3RQ..*_gcl_au*MTU3NTg1OTk5OC4xNzYwMzY0MDUwLjE3ODEzNTg3NzEuMTc2MDcwODAwNy4xNzYwNzA4MDQx*_ga*MTEzODQ0ODQ0Ny4xNzUyNTE2OTU4*_ga_PT4RGJ5VHL*czE3NjA3MDUwODQkbzIzMSRnMSR0MTc2MDcwODU1NiRqNjAkbDAkaDA.) 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