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Email Automation

Re-engage past customers effortlessly. Our email marketing automation program drives repeat purchases by sending branded follow-up emails automatically. It's an easy way to keep your brand top of mind, promote your equipment, and remind customers that financing is available when they're ready to buy.

How It Works

If you signed up as an APPROVE vendor partner after May 1, 2025, you’re automatically enrolled in the email automation program. If you partnered with us before that date, you’ll need to login to your vendor portal and manually opt-in to activate the program and start benefiting from automated follow-up emails.

To ensure you're enrolled:

  1. Login to your APPROVE Vendor Portal
  2. Open the APPROVE menu
  3. Click the Marketing Automation tab
  4. Check the box to opt in to the email automation program

Once enrolled, the process runs automatically:

  • The email sequence starts six months after your customer is approved for financing.
  • Customers receive one custom-branded email per month for four consecutive months.
  • Each message promotes your brand, your products, and your financing options—helping drive repeat purchases with zero effort on your part.

What Your Customers Will See

Here’s a preview of the follow-up emails your customers will receive. Each one is branded with your logo and written to highlight your products, promote financing, and bring buyers back when they’re ready to purchase again. These examples show the message themes. Final emails will be styled with your branding.

MONTH 1

Could you earn more if you had more equipment?
1-May-28-2025-03-43-46-9675-PM
MONTH 2

Side-by-side choices equals smart financing decisions
2-May-28-2025-03-43-47-0268-PM
MONTH 3

Here's how to generate profits now and pay later
3-May-28-2025-03-43-46-9817-PM
MONTH 4

Finance equipment and get 100% tax deduction
4-May-28-2025-03-43-46-9955-PM

How It Helps Your Business

Staying top-of-mind after the sale is key to driving repeat purchases—and our Email Automation Program does exactly that. These follow-up emails are strategically timed and professionally crafted to re-engage your past buyers when they’re most likely to need additional equipment.

Each message reminds customers of your brand, highlights your product offerings, and reinforces the availability of flexible financing through APPROVE—making it easier for them to take action again.

  • Drives repeat business by staying connected to previous customers
  • Promotes your brand and products without requiring ongoing effort from your team
  • Boosts loyalty and retention through consistent, helpful communication
  • Encourages long-term customer relationships with value-driven follow-ups

Every email in the sequence is custom-branded with your logo and tailored to maximize engagement—so your customers recognize your name, trust the offer, and are more likely to return when it’s time to buy again.

Manage Your Settings

You have full control over your participation in the email marketing automation program. If you'd like to opt-out, you can do so at any time. Simply log in to your APPROVE portal and update your preferences under the Marketing Automation tab (follow the step-by-step instructions above).

You can also reach out to your APPROVE Account Executive directly for assistance.