PARTNERSHIP PROGRAM
Let's grow together.
APPROVE is expanding its distribution through strategic partnerships that bring equipment financing and business lending to more businesses, faster. If your company serves equipment buyers, sellers, or small business owners, there's a good chance we should be talking.
We're not looking for referral relationships that sit on a shelf. We're looking for partners who see a genuine fit and want to build something.
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Who we partner with
We work with six types of organizations. Find the category that fits your business.
Financial Institutions
Lenders, banks, credit unions & CDFIs
You have the customer relationships and the trust. We have the technology and the lender network. Together, you can offer equipment financing that's faster and more competitive than anything you could build alone — without displacing your existing products.
INCLUDES
Community banks · Credit unions · CDFIs · Regional banks · Non-bank commercial lenders
Software & Technology Platforms
Platforms where business equipment is sold
Embed financing at the exact moment a buyer is deciding how to pay. A single integration turns your platform into a complete point-of-sale financing solution — adding revenue and retention without adding complexity.
INCLUDES
Dealer management systems · Vertical SaaS · CRM & quoting tools · B2B e-commerce · ERP platforms
Payments & Embedded Fintech
B2B payment & invoicing platforms
You're already at the payment decision. Adding equipment financing as an option means your customers can say yes to larger purchases without straining cash flow — and you close transactions you'd otherwise lose to budget constraints.
INCLUDES
Net terms platforms · B2B payment processors · Invoice financing · Embedded finance providers · Procurement platforms
GPOs & Buying Groups
Dealer networks & purchasing organizations
Your member dealers are already selling equipment — they just need a better way to help customers finance it. An APPROVE partnership becomes a genuine member benefit that helps your dealers close more deals and strengthens the value of your network.
INCLUDES
Foodservice GPOs · Construction dealer groups · Agricultural buying cooperatives · Medical equipment networks · Multi-vertical dealer organizations
Financing Marketplaces
Lending aggregators & marketplaces
Your borrowers are actively shopping for financing — we can help you serve them better. If you lack a strong equipment financing product, we fill that gap. And for borrowers who don't fit our model, we refer them your way. It works in both directions.
INCLUDES
Small business lending marketplaces · Vertical finance platforms · Comparison & review sites · Broker & advisor networks
Media & Industry Publishers
Trade media, associations & content producers
Your audience is already thinking about equipment. An APPROVE partnership gives you a relevant, trusted resource to offer readers and members — and turns your existing content and events into a referral channel.
INCLUDES
Trade publications · Industry associations · B2B media networks · Podcasts & content creators · Trade shows
What you get with an APPROVE partnership
We bring more than a referral agreement to the table.
Technology that's built to embed
APIs, widgets, and white-label options that integrate into your existing product or workflow without heavy lifting.
A powerful network of lenders
Your customers get matched to the lender most likely to approve them — maximizing funded deals and customer satisfaction.
Full-spectrum business lending
Equipment financing, working capital, and SBA loans — a complete commercial lending solution through one partner relationship.
A team that handles the deal
We manage deal facilitation from application to funding. Your team stays focused on what it does best.
Revenue on every funded deal
Structured referral fees and revenue share arrangements that make the partnership worth building — and worth growing.
Co-marketing support
Co-branded materials, landing pages, and a Co-Op Cash program that helps offset the cost of promoting financing to your audience.