APPROVE Press Room

APPROVE has been making headlines with its innovative use of artificial intelligence in the equipment financing space. Recently, industry-leading publications such as the Monitor Daily have highlighted how APPROVE's AI-driven technology streamlines...

WILMINGTON, NC, July 18, 2024—APPROVE, a local fintech startup pioneering in the B2B equipment financing and payments space, is thrilled to announce a significant relocation for the company’s headquarters. For APPROVE, home is now the top floor of...

The Greater Wilmington Business Journal featured an outstanding article about APPROVE and our recent Series A Funding

APPROVE will bring as many as 50 new tech jobs to this coastal city in the coming months, as the company embarks on an expansion fueled by a $3 million Series A funding round recently completed with support from Cofounders Capital, Live Oak Ventures and VentureSouth.

APPROVE’s tech-driven platform for equipment finance now enables qualifying buyers to receive automated financing approvals in a matter of seconds. APPROVE’s API allows lenders that wish to participate to easily link to this automated technology. This new capability is the latest in a suite of features APPROVE has added to help equipment sellers find greater success across all sales channels. 

APPROVE has launched yet another innovative tech solution for the B2B equipment payments industry. This time it's a platform that enables equipment manufacturers (OEMs) of all sizes to offer a turnkey, custom-branded Virtual Captive Finance program to their distributors. You can read the full press release on the Equipment Leasing and Financing Association (ELFA) website.

APPROVE Founder and CEO Robert Preville received the Monitor Disruptor Icon award last week as part of the Monitor’s 2022 Icon Awards announced in the convention magazine that circulated at the Equipment Leasing and Finance Association’s 61st annual event in Orlando.

The APPROVE on the Move app is available for both Apple and Android platforms. It is the latest tool APPROVE has rolled out to help boost equipment sales by making it easy to present embedded financing options at every point of influence along the buyer’s journey.

APPROVE’s SaaS solution uses advanced technology to match equipment finance applications with the ideal lending solutions from its curated network of lenders. In a matter of seconds, APPROVE can provide estimated monthly financing costs that can help equipment buyers better understand their buying power.

KWIPPED Inc. announced today that they have changed their name and will now do business as APPROVE. Launched in 2015, KWIPPED is a B2B equipment marketplace and e-commerce platform that enables businesses to efficiently rent, buy or finance a wide range of equipment from a network of participating equipment suppliers. The company developed a tech-enabled equipment finance solution, which was embedded into the KWIPPED platform.